ANALYSIS AND INSIGHTS
Predictive Analytics Solution for Remarketing: Predict Your Visitor’s future action to Remarket Effectively!
PredictN is a predictive analytics solution that works on predictive machine learning model is developed by Tatvic. It aims to generate Audience Segment (Qualified Visitors) that carries Highest Probability of Revisiting your site and getting Converted as a Customer within the next 7 days. The objective is to facilitate predictive analysis for remarketing effectively to the Qualified Audience Segment only and get more conversions with the reduced marketing spend. If you are running an application and look forward to implement predictive machine learning mode, it is best to blend it this Predictive Analytics Solution with Predict App Uninstall tool
Know how this product will increase your operational efficiency and aid yielding better ROI.
PredictN by Tatvic gave us an audience with a higher probability to submit a lead in the next 7 days. We directly exported this custom GA audience to our AdWords account and remarketed to them. As a result of remarketing to such a focused audience, we were able to achieve a 30% higher Conversion Rate. The support extended by Tatvic’s Data Science team was commendable and their expertise in Predictive Analytics is something that proved to be very resourceful for a business like ours.
A leading eCommerce client ran Tatvic’s PredictN campaign for 2 weeks and saw 170% rise in their ROI and 70% hike in conversions. They achieved this success with a significantly reduced ad cost using our predictive analytics tool. The client also carried out a comparative analysis between the PredictN campaign and all other remarketing campaigns running at that point in time.
PredictN Highlights: 4% higher Revenue per Transaction and a 65% lower Cost per Transaction.